I'm a British-born copywriter helping businesses, agencies, and digital marketers streamline their content creation using AI-powered productivity tools. My expertise spans UX writing, content design, social media copy, content creation, and SEO blog writing. With over 10 years in the digital tech space, I’ve delivered high-impact work across industries including finance, banking, telecoms, e-commerce, crypto, arts/culture, SaaS, and both B2B and B2C sectors.
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CULTURE, ART, THEATRE AND MUSIC PUBLICATIONS
Trendfem.com, Founder/Content Creator & Journalist for WordPress Blog
● Created and wrote 500+ compelling posts for opera/theatre blog, featuring reviews, interviews, podcasts, social media strategy and promotional articles.
● Recognised as a Twitter influencer in the Theatre space and developed 200 to 1900 followers in less than 12months.
● Collaborated with PR and marketeers for press night events and scouted contributors to write for the web platform.
● Employed Google Analytics to monitor traffic and Facebook Group marketing for specific posts.
● Created a social media strategy for promoting content across Facebook, Twitter, LinkedIn, and Instagram.
● Invited to multiple press nights at various West End and Off-West End theatres (BBC Proms, Royal
Opera House, and English National Opera) with notable theatre critics and journalists.
● Interviewed and met high profile celebrities in the film/West End industry, e.g., Tom Hiddleston and
Christian Slater.
● Performed SEO functions; keyword search, title and meta-description tags, competitor analysis and backlinks using WordPress Media Kit.
● Became ‘Blogger in Residence’ for the Bell Square Performance Arts Festival in Summer, 2017.
● Participated as a panellist for a Music into Words series, 2015, and a female criticism panel for the Her story Festival, 2017.
● Featured and published in a paperback book, Theatre Blogging, by author Megan Vaughan (2019)
Online Publications & Platforms, Opera and Theatre Reviewer & Journalist
● Wrote for various online/print publications including Theatre & Performance Magazine,
CultureVulture.net, LondonTheatre1.co.uk, LDNCard.co.uk, Lamp and Owl, The Metropolis’s, and Fringe
Opera.
● Article reviews received high page views varying between 14,000 to 22,000 views.
Samples of work:
Opera: Porgy and Bess, Metropolitan, New York, Winter 2023, Medium
Opera: Rigoletto, English National Opera - CultureVulture, 2016
The Dark Mirror, by Hans Zender - CultureVulture : 2016
Samples from Trendfemblogspot.com: Trend FEM: english national opera


